Business Plan Guide

Description

STEP 2 of the Stall and Stable Business Planning Toolkit

If you are serious about drawing an income from your boarding, training, or service-based horse business, start with this guide that offers detailed instructions about how to write a business plan that can turn your daydream into your day job.

A long-format business plan is the best way to fully define your business so you don’t waste time, energy, or money as you get started. It will also:

• Make you more confident as a business owner.
• Help you understand both your personal and financial needs from the business.
• Help you manage day-to-day decisions, so that the business part of your barn can run as smoothly as possible, allowing you to focus on what you truly love to do.
• And, if you will need financing to get started, a long-format business plan is required by banks, private investors, and sponsors.

This downloadable, 23-page guide provides detailed instructions and examples for each section of a business plan, including:

1. How to write a great Executive Summary that will entice clients, investors, and sponsors.
2. Creating a detailed description of your business, including identifying key profit centers around your farm.
3. Marketing advice, like how to best position your business to your target market.
4. How to plan for employees.
5. Financial Projections to help you figure out how much income you can actually make.
6. Sample Executive Summary (read all about Arched Arabians!)

To complete your Business Planning Toolkit, our Horse Business Financial Template makes easy work of calculating your projected income and expenses.